# Introduction

Positive User Mobile SDK lets you connect your mobile app to the Positive User platform. Track how contacts use your app, send them targeted push and in-app messages, and tie mobile behavior to your broader marketing automation - all with minimal setup.

Integrate SDK when you need to:

  • Understand how contacts navigate your app
  • Identify contacts and enrich their profiles with mobile behavior
  • Send push notifications and in-app messages
  • Connect mobile events to Positive User automations and segments

# Features

Mobile SDK provides developers with methods to implement:

  • Contact data tracking for anonymous and identified contacts
  • Screen view tracking
  • Custom events and product events
  • Mobile push notifications
  • In-app notifications

Read more about SDK usage:

Implement SDK in your mobile application: